Polina Kukushkina's profile

NEW ERA × F&L — capsule collection design

Polina Kukushkina
•
NEW ERA × FACES & LACES

New Era Cap company collaborated with Faces&Laces to launch capsule collection of
headwear, apparel and accessories in 2021. Collection celebrated the 15th anniversary of Faces&Laces and included 15 items, each dedicated to past Faces&Laces annual events . 

I was responsible for developing the concept, art-direction, collection design and final exhibition design. 


New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces


It's important to mention that visual identity of almost every F&L annual event from 2007 to 2021 was based on graphics provided by different renowned street artists from different countries. My goal was to capture and reflect in the collection each one of the 15 years of this rich history. By dedicating one item to each year's theme, I aimed to organically combine clothing and graphics, while maintaining the integrity of entire collection using fittings and labels.
    

New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
    
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
  
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
lettering on poster by Eric Haze
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
lettering on poster by Futura


New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
    

New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
lettering on poster by Futura
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
graphics on poster by A.D.E.D.
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
New Era Apparel Design Garments Clothing streetwear Graffiti graphics ArtDirection faces&laces
NEW ERA × F&L — capsule collection design
Published:
Polina Kukushkina's profile

Owner

Polina Kukushkina's profile
Amsterdam, Netherlands

NEW ERA × F&L — capsule collection design

Published:

Tools

Creative Fields